Caring for all innovators as if they were family is part of our mandate. All staff and advisors abide by our core principles:
Nonjudgmental Support: Provide unbiased assistance to innovators regardless of experience, background, or other attributes. Advise but not judge ideas, in recognition that many great innovations are initially underappreciated.
Scientific Approach: Make evidence-based recommendations, and employ a phase-gate approach to protect innovators from overextending resources.
Process Transparency: Present clear development roadmaps, and give proactive disclosure of potential staff or advisor conflicts of interest.