Customer Window

Design winning products using our next-generation focus group at a price made for solopreneurs.

Start

Instant Clarity.

Hear rapid answers to your biggest questions from people in your target market.

Examples and process video (2 minutes)

Your Window to Success.

Start your Customer Window with only a product rendering, sketch, or description. Get your full video analysis and report surprisingly fast, including:

Video

Recorded video of panelists reacting to your product concept while giving improvement ideas and feedback.

Metrics

See the key pricing and sales numbers that determine success from our participant survey.

Score

Get a preliminary estimate of your product’s market appeal to learn how ready it is for sales.

Check Eligibility

We’ll let you know if your product is compatible with Customer Window. If so, we’ll send a cost estimate and offer a no-obligation product expert consultation.

Eligible

Quick start

Results

Product type *

Product price *

Primary initial market *

Brief product description *

Please describe your product in a sentence or two.

Product assets

Idea description

Sketches or renderings

Actual photo or video

What do you have that shows your product concept?

Research completion urgency *

How many participants would you like?

Your first name

Your email

Thank you for your Customer Window inquiry. You will receive eligibility information by email.

There was an error trying to submit your inquiry. Please try again later or contact us directly at info@nikolainstitute.com

We'll let you know if Customer Window is a good fit for your product and how you can get started.

Have a general question?

Email us: info@nikolainstitute.com

Choose Your Panel.

Request 5 to 20 participants targeted by region, gender, age, or other attributes. Panelists are recruited and screened to match your intended target market.

Customize Questions.

Optionally write your own questions in addition to our standard ones. Watch panelists answer in their own, natural words.

Check your Score.

See individual purchasing metrics and a final score to estimate your product’s market appeal.

Certified Report.

Password-protected results dashboard includes all video, metrics, scores, plus optional expert analysis and transcription.

Customer Window is designed and administered by HIT Laboratories: pioneers in innovative product testing.

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Our Principles.

Supporting and caring for innovators, from start to finish.